Born in China. Shaped in California. Now finding home in Ireland. Moving across the world taught me a vital lesson: the best experiences are built on empathetic perspectives.
With a BA in Psychology and an MSc in Design, Business, and Technology from the University of Southern California, I play matchmaker between product development and marketing strategy. Having a natural instinct for storytelling and understanding consumer behavior cuts through digital noise to create experiences that feel genuinely human.
With a BA in Psychology and an MSc in Design, Business, and Technology from the University of Southern California, I play matchmaker between product development and marketing strategy. Having a natural instinct for storytelling and understanding consumer behavior cuts through digital noise to create experiences that feel genuinely human.
Crystal Yi Yang Li
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Experience
Digital marketer
Bruit
Now
Product marketer
Travelsist
2024/25
Marketing strategist
Beltways
2024
Design strategist
Ernst & Young
2022
Web designer
Colorful Minds
2021
UI/UX designer
Thready
2019
Contact
If you're a big thinker ready to tinker, let's chat!

Born in China. Shaped in California. Now finding home in Ireland. Moving across the world taught me a vital lesson: the best experiences are built on empathetic perspectives.
With a BA in Psychology and an MSc in Design, Business, and Technology from the University of Southern California, I play matchmaker between product development and marketing strategy. Having a natural instinct for storytelling and understanding consumer behavior cuts through digital noise to create experiences that feel genuinely human.
With a BA in Psychology and an MSc in Design, Business, and Technology from the University of Southern California, I play matchmaker between product development and marketing strategy. Having a natural instinct for storytelling and understanding consumer behavior cuts through digital noise to create experiences that feel genuinely human.
Crystal Yi Yang Li
[
scroll
]
Experience
Digital marketer
Bruit
Now
Product marketer
Travelsist
2024/25
Marketing strategist
Beltways
2024
Design strategist
Ernst & Young
2022
Web designer
Colorful Minds
2021
UI/UX designer
Thready
2019
Contact
If you're a big thinker ready to tinker, let's chat!

Born in China. Shaped in California. Now finding home in Ireland. Moving across the world taught me a vital lesson: the best experiences are built on empathetic perspectives.
With a BA in Psychology and an MSc in Design, Business, and Technology from the University of Southern California, I play matchmaker between product development and marketing strategy. Having a natural instinct for storytelling and understanding consumer behavior cuts through digital noise to create experiences that feel genuinely human.
With a BA in Psychology and an MSc in Design, Business, and Technology from the University of Southern California, I play matchmaker between product development and marketing strategy. Having a natural instinct for storytelling and understanding consumer behavior cuts through digital noise to create experiences that feel genuinely human.
Crystal Yi Yang Li
[
scroll
]
Experience
Digital marketer
Bruit
Now
Product marketer
Travelsist
2024/25
Marketing strategist
Beltways
2024
Design strategist
Ernst & Young
2022
Web designer
Colorful Minds
2021
UI/UX designer
Thready
2019
Contact
If you're a big thinker ready to tinker, let's chat!
